Advertise or Not Advertise – That is the question
So, I was thinking about what our mom’s did to get through the day, their guilty pleasures.  One of the most notorious guilty pleasure for moms was the day-time drama, the ‘soap opera.’  Manufacturers would broadcast ‘soap’ commercials during the drama because the cores demographic of viewers were stay-at-home moms.  They were the ones buying the soap, so hopefully the manufacturer could sway a new customer buy placing an ad.

Today, I think a guilty pleasure for moms is blogging.  I know for me it is a great way to get new ideas, read some interesting stories, and stay in touch.  It's no wonder that Google is making a big push for their google AdSense widget.  There is a captive audience that can be connected with online advertising.

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